Saudi Arabia and TKO Group Holdings which owns the UFC and WWE wrestling have joined forces to launch a new boxing promotion to take to take on global boxing.
Led by UFC President Dana White and WWE President Nick Khan, TKO will manage daily operations and SELA, which is owned by the Saudi Arabian PIF will promote major boxing events and provide elite training facilities to nurture young talent.
This venture aims to deliver world class boxing events and cement Saudi Arabia’s position as a top global sporting destination.
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